This project was a self initiated case study inspired by a Formula 1 x NVIDIA concept. The idea came from an F1 model I discovered and expanded into a visual exploration of what an F1 machine might look like inside a cyber tech, futuristic world.

I animated the car, graphics, NVIDIA card, lighting, and camera, focusing on speed, precision, and high tech energy. The goal was to blend the performance feel of Formula 1 with the sharp, digital look often associated with NVIDIA’s brand.

The visual direction leaned into glowing accents, fast camera moves, and graphic overlays to create a world that feels both mechanical and digital. This helped tie the racing element and the technology together in a way that felt cohesive and intentional.

The biggest challenge was storyboarding. There aren’t many references that combine F1 racing with a cyber tech environment, so the structure of the piece had to be built from scratch. Through experimentation and iteration, I developed a clear visual flow that guides the viewer through the idea while keeping the energy high and the concept readable.